[History Hounds] Building “a Better Car”: The Road to Saving Chrysler with Barry Levine, Author
When Lee Iacocca stepped into Chrysler management, he inherited a company on the brink of collapse. He may have gone the extra mile to bring the company back, but the contributions of union workers, cooperation of the government, success of the K-car, and other factors helped ensure the effort to save Chrysler succeeded.
We'd like to thank the Historical Society of Michigan (HSM), which supports local history organizations, like us! They are continuing to make their History Hounds Lecture Series available online for free to members of HSM’s member organizations. Register for this remote presentation by 3:00pm the previous day. Click here to register. Select “A member of an Organizational Member of HSM” to enjoy this presentation at no charge.